Why Choose Email Marketing Over Cold Calling: The Winning Strategy
Whether you are selling a service or product, email marketing should always be the option amongst other tools of marketing like cold calling and direct mail service. If we look at the feasibility to set up the lead generation tools then email marketing is most preferred. The cost involved is also less than cold calling and direct mail service. With email marketing, you can reach the maximum number of customers with a one email campaign given you should have the prospect list and a beautiful email talking about your services/product. How would email marketing help? Email Marketing helps in generating the website traffic for your new services or products. You don’t have to make your team call your prospects rather you can save money on tele callers. Your prospects can see the service and products through email in their leisure time and don’t have to pick a no welcoming call. It is very important to understand that email marketin...